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User Experience.
AI Product Strategy.

I’m Varun Prabhu. I help technical teams clarify who they serve, what their products solve, and how to communicate its value through positioning, messaging, and a clear brief.

Experience across Salesforce, Microsoft, Amazon, Wabtec & more

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Work

Salesforce

Shaping AI-powered revenue workflows through research into how people price, sell, and bill.

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Microsoft

Making complex identity experiences easier to navigate, from profile creation to secure sign-in.

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Amazon

Connecting fragmented logistics workflows across people, tools, and automation through field research.

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Wabtec

Bringing the realities of the rail yard into product strategy for mission-critical freight systems.